ALWAYS EVOLVING is an ever evolving project. This is probably its’ fourth or fifth version. In its current form it hosts two separate blogs.

Brandwatch is a blog focusing on strategic issues of mostly up and coming brands that I find interesting. If you are somehow affiliated with a brand that you would like to see here, please don’t be afraid to contact me. However there are no guarantees that I will do so.

I also write a separate blog, featuring random thoughts on issues I think are interesting. From marketing, web related things and design, to economy and politics.

In both blogs, all opinions expressed are my own and are in no way affiliated with my employers and / or customers. Comments made on strategic issues in Brandwatch, should not necessarily be taken as advice, as my view is an outsiders view and I am most likely not aware of all actions taken by reviewed brands.

About myself
My name is Giorgos Karamitsos. I am currently living in Athens, with an outpost in London. For the past few years I have been working as a marketing consultant offering value in various fields, ranging from Business Intelligence to Brand Strategy to Visual Communication.

Shortly after completing my MA in Marketing Communications in University of the Arts London in 2008, I started working with Kaos Europe, nowadays known as The Kinc, with who I still have a strong affiliation today. I stopped working full time for Kaos/The Kinc in 2010 and shortly after I established, a marketing agency aimed to offer top shelf services to small Greek brands with big dreams. In the same time, I kept doing freelance work for a number of European clients, ranging from design work for Italian energy company ENEL to trend research for the Future Laboratory. is currently living its final days, as due to a number of internal and external reasons I have decided it is time to move on. I will be still servicing some old clients, and a select few new, but my focus is slightly shifting to designing product and services for the end consumer. Looking forward to hearing from you and looking forward to the future.

Become the change you want to see.

GR +306937297543
UK +447761015856
E giorgos at karamits dot com